The Art & Business of Weddings Workshop is blooming with both practical design and business skills required to successfully operate your own beautiful and profitable wedding business. Join us at Flourish Flower Farm in Asheville, NC for a hands-on two day workshop led by Niki Irving ~ this course is perfect for new florists, aspiring florists and those looking to deep dive into the business of weddings. We will focus equally on how to design and how to set up your business to attract, book, and execute your couple’s big day efficiently. We will provide an abundance of the most beautiful flowers, grown by Flourish Farms and additional local farmers, for you to work with.

 
“This workshop was one of the best investments into my education that I’ve ever made! There was so much helpful information; Niki and her team were extremely warm, friendly, and welcoming; and they did an amazing job turning the workshop into an aesthetically pleasing experience. I felt an instant community among the women who gathered there to learn and share their enthusiasm for flowers. I would most definitely recommend this workshop!”
— Hannah J.
 

What you will learn

  • How to design a bridal bouquet + personal flowers (including boutonniere, floral bracelet, flower crown)

  • Design a centerpiece at a wedding specific price point

  • Design a large scale installation + stunning ceremony scene

  • Using color with confidence + seamless blending palettes

  • Learn to design using sustainable, foam-free floristry methods 

  • Building your portfolio. Professional images will be taken of you and your work

  • Learn how to create wedding designs with realistic price points

  • Define client expectations vs. Pinterest inspiration, and confidently speak to what money actually buys

  • Enjoy catered lunches both days + dinner our first evening together on the farm

  • Connect with like-minded flower lovers looking to start or to improve their wedding skills

  • Receive detailed resources and templates to support your post workshop wedding career

  • Other topics include: understanding aesthetics, color palette theory, pricing, creating proposals, creating recipes, ordering product, client communication, contracts, sourcing product, creating a timeline, hiring freelancers, social media strategy + more

More details

Cost includes all workshop materials, flowers, supplies, catered meals (lunch both days and one dinner) and photographs of your completed designs. Limited to a small number of guests for maximum 1:1 attention & small group magic-making. SOLD OUT FOR 2023.

 

We do not maintain a waitlist & each year our workshops sell out quickly. All purchases are non-refundable and non-transferable; open to participants ages 15+. Our workshops are limited to a small number of participants and the entirety of the workshop will take place outdoors, rain or shine.A note about safety: Your safety on the farm is paramount and we ask guests to remain on marked paths and follow all instructions from farm staff. Flourish Flower Farm is a working farm with uneven terrain and other risks. We want you to enjoy the experience fully and to remain safe at all times.